Armed with an MBA, Valerie Prasetyo entered the world of work straight out of university where she quickly found out that she preferred to operate on her own terms. Valerie is a serial entrepreneur, having launched several businesses in quite diverse fields. She has combined this with her passion for dance, competing at international level. The discipline and mental training of being a world class athlete has helped hone her business skills and to successfully venture into different businesses. Today she is a crypto currency and property investor, success strategist, international speaker and world champion.

Valerie, after completing your MBA, you started working at one of the Central-Asian banks, and in parallel, at the very young age of 22 you created your own business. What triggered you to start out as an entrepreneur? 

Freedom, making dreams come true, fulfillment, networking, travel, adventure, constant growth and learning, my own terms and conditions – these words come into my mind when I think about entrepreneurship.

“There is no right or wrong time to start; there is always an opportunity to get experience. And the earlier, the better.”

My first job was actually as an instructor of group training at a local fitness studio. I was also a wedding and events coordinator and tried many other jobs (from HR to corporate manager) while searching for something that was ‘really me’. But honestly, each and every single job I had, I didn’t like. Simply because of the same routine, the same unhappy boss who demands more and tries to cut costs, lack of creativity and the opportunity to grow professionally and personally. For sure, not all companies are like this and corporate cultures are all different, however, at any job there are some limits. What triggered me to open my own business is passion. If there is something that fuels you inside, an idea that keeps you awake the whole night and creative projects that you want to bring into life – just go for it. I always wanted to have my own business that is why I was basically studying for it. But there is no right or wrong time to start; there is always an opportunity to get experience. And the earlier, the better.

What was the nature of the business you started at 22? How has it evolved over time?

I opened a dance school for amateurs. It offered different dance styles so that each and every single person who has an interest in this art/sport, could find something for themselves. The idea was to teach people to move graciously when it comes to ‘show up’ or maybe ‘light up’ on the dance floor. It also helps people to release stress, become more flexible in body and in mind, to learn more about themselves and then just ‘be themselves’. Teaching was just one part of the business; we also did our own shows, were taking part in big events like charity balls and national events to promote our school. We were also sponsoring some events. In addition to  my job, teaching, managing business and working in the fitness club, I was a choreographer at a beauty contest, so it was a lot of work. During that time, I learnt how to outsource and work on my business, not in my business. We were hiring teachers so that we had more time to work on other exciting projects and move the business forward. We did not have business coaches or mentors. I had just graduated, and my business partner was still in her last year at university. I am telling this story to encourage those who want to start their own business but who might have concerns or fears, – also to those who are experiencing some ‘down’ period in life. We (women) have an incredible gift – intuition, so use it! I am not saying that we don’t need coaches and teachers because we do need them! But learning is just one thing. You need to implement, act and constantly move. So, you must learn how to trust yourself, believe in your own abilities and the power of creativity. It works. And there is nothing more inspiring than realising your own projects and doing what you really love to do.

Answering your second question, the school was developing faster than we expected, and we had so many participants sometimes that there was not enough space – so we moved to a bigger place. However, sometimes life decides that it’s time to stretch your ‘limits’ and it pushes you out of your comfort zone and shakes the ground so that you can grow further. Because of many things that happened in my life, at some point, I made a tough decision to close it and move forward.

When and why did you decide to quit your job?  Was it a difficult decision and have you ever regretted it?

Just a short foreword to answer your question. The first person I went to show my business plan for a school was my dad, because he had great experience in business. Also, I was looking for finances (haha!), but for the first time in my life he said. “No! Focus on your job, work hard for the next couple of years and then we’ll talk about it again.” He was insisting that I get as much experience in the corporate world as possible. And I think he was right. Whether you like it or not, you can learn a lot in big corporations and later, if you wish, bring this experience into your own business. However, I am not really a patient person and will always find the way to achieve what I want. So, some weeks after our talk I invited him to the opening of my school. To say that he was surprised is an under statement, but he looked very proud of my efforts and it was a really precious moment.

I left my job some months later but the reason for it was very personal. As I mentioned, hard times came into my life. I lost my parents in a car accident. It’s like in one second you lose everything: your ‘why’ and ‘purpose’, your support and understanding, you even lose yourself. I left my job simply because I fell into a deep depression and did not want to continue to do what is not really me anyway. Do I regret the decision? I think I could have stayed a bit longer to build deeper knowledge and more experience. On the other side, I’ve never regretted it because I am very grateful for the life I have now. And obviously, if I had stayed, I would not have what I have now.

How did you build your knowledge in property and crypto-currency? If anyone wants to follow your lead, how should they start?

I once read a book “Rich Dad, Poor Dad”by Robert Kiyosaki and after that I couldn’t stop thinking of passive income and how I can turn my business into a ‘passive income’ stream. You can’t find all the answers in a book though. Instead you need to go out and search. I did not have any experience at all and there was nobody who could give me solid advice regarding real estate. So, the first passive income I generated was from renting out my own property. The first investment I did five years ago was a small buy-to-let that was in my opinion a very good deal. When you get good results and understand how it works, you want to know how to make improvements. Together with my life/sport/business partner we started to invest a lot in different property seminars, mentor ships, programs. Then we founded our property investment company and we are still exploring new strategies and ways to grow our business and property portfolio.

“It’s not only about products, services and investments opportunities, it’s about with whom you are going to work with.”

With the crypto currency it took much longer. I heard about ‘Bitcoin’ for the first time maybe in 2009. It was in news. I thought ‘hmm, interesting…’ but I was too busy with my business and job, etc. Some years ago, someone approached us to invest in crypto, but we were very skeptical. Our focus was on our sport career and it meant nothing to us at that time. Are we are regretting it now that we did not invest? Emmm, yes, we are! On the other hand, sometimes it’s not only about products, services and investments opportunities, it’s about with whom you are going to work with. So, more than one year into the coaching program, we were approached again to invest in crypto currency. This person, who is now our business partner and mentor, was the first person who was able to explain it in a simple and understandable way. We did our due diligence, researched a lot and decided to give it a try. And guess what? It worked! And if you know how to do it you can return your investment pretty fast and continue earning your passive wealth.

What excites us about crypto is its mission – to give ‘power to the people’, while eliminating any middle entity that controls, manipulates or regulates. In fact, each and every one, even with a small investment should test this market. For sure there are a lot of different strategies and tools to take into consideration. But if you’re ready to learn, all the doors start to open. So, constantly grow your knowledge and your mindset. Find a person who has already succeeded and already has what you want to have, who is able to help you on your path. That will speed up the process and give you a chance to eliminate big mistakes and failures. I am always open to help people who really want changes in their lives and strive to enjoy financial freedom. Just get in touch with me.

Is there someone who inspired or mentored you along the way?  What were the key takeaways you learned from them?

Definitely. As it’s often said: “If you want to go fast, go alone. If you want to go far, go together.”

We have mentors in the property business and in crypto currency. We have business coaches, sport trainers and spiritual mentors.  We often talk about success in business, however in sport it’s pretty much the same. The important take away is essentially your ‘values’. Establish and follow your own core values and never ever allow any person or any situation to compromise them. This will help you evaluate any deal, any potential strategic alliance and any choice you are asked to make. Sometimes the surface looks like gold, but delve deeper, what are the roots? Is it all resonating with you or not? If not, leave it, even if it means saying no to any financial reward. As Hugh Hilton, aka the business turn around specialist, CEO and managing director of ‘Alvarez & Marsal Capital Real Estate, LLC’ mentioned in our interview, ‘you need to be able to establish your relationships not only on a legal-basis, but also based on common values. Because when hard times come, this is what is keeping everything in alignment’.

“Your decision can’t be based on somebody’s knowledge, past experience and advice. It should be based on your own mathematical calculations.”

Another insight is to know your numbers and how to evaluate them. Very often I see (especially with some women), people have brilliant ideas, or in case of crypto currency and other investments, (mostly it’s men), they become very excited about the possible results and just go for it – all in. Your decision can’t be based on somebody’s knowledge, past experience and advice. It should be based on your own mathematical calculations. And they are very simple. It’s not cosines or tangents. Just invest a bit time to know how to calculate your numbers fast. And one more piece of advice – never allow your emotions and dramas to influence your decision making. You will always have good days and bad days, just continue moving forward. Celebrate your successes, learn from your mistakes, but don’t allow your ‘little voice’ to withdraw you from the game. It’s like in sports, if you had a bad first round, just keep your focus on the next one. You know what should be done better, just go and do your work. And vice versa, if you had excellent results, it’s not time to relax, focus on the prize. The difference between the winners and the champions is that one-time winners settle down and real champions continue to grow and stretch their limits. And that’s what I always work on with my clients and investors.

If you could go back in time and give your 22-year old self some advice, what would that be? 

“You have enough power to overcome any obstacle. You can fall down many times, but you can always stand up and find your way to the top. Just don’t give up on yourself.”

There will be lots of turns and twists in your life so stay strong. You have enough power to overcome any obstacle. You can fall down many times, but you can always stand up and find your way to the top. Just don’t give up on yourself. The whole Universe is here to help. There will be many dark moments, so focus on the light. Everything has its own cycle, everything is temporary. Just be patient and find a lesson in the current situation. If you’re alone on your way, learn how to enjoy your own company, celebrate and value yourself. If you met like-minded people, acknowledge them, look deep into their eyes and always see the best in people. Keep your heart open. However, there will be people, who will try to bring you down, betray and break your trust, just let them be. Stay true to your values and take responsibility for your own actions. What others do and say is none of your business.

And finally, constantly invest in your own self: your spirit, mindset and body. Growth is the key to any success. Hire coaches, surround yourself with the people whom you admire and want to be like. Stay positive. Life is an amazing gift so discover all its facets.

What is your dream or ultimate goal, either private or professional?

This will be a very long list! 🙂

It’s true, I do have a list of things I want to try in life and goals to accomplish. As well as dreams that look so unreal sometimes, but they have a very incredible function – to come true from time to time.

My biggest goal now is to publish my own book in the near future and spread it globally. Also, to help as many people as possible to unleash their inner champion and conquer as many peaks as possible, become the best version of themselves and reach the top (whether it’s career, business, relationship and life in general). Another goal is to bring awareness about financial education and crypto investment to women around the world. Help them to get involved and help this young industry grow in the right direction serving its initial mission.

You are also an international Speaker, is that something you enjoy?

Well, as you know I am a professional dancer and to perform publicly is nothing new for me. I think the first time I was on stage, was when I was three years old. But to be honest, I’ve never ever thought, that I could be a Speaker. It was something unreal for me. But anything in this life seems to be unreal until you try it. And when I tried it, I found out that I actually can. And there even people who like my talks!

However, it’s not about whether people like it or not, it’s about how many can learn something, implement it in their lives, start a new life, stop being afraid of changes. And this part I like the most about speaking. Nowadays, it’s a big part of any business. It does not matter in what industry you are, if you want to spread your message, attract more customers, bring awareness, inspire and simply share your knowledge and experience, start to learn public speaking.

Valerie, you were also a key speaker at the Global Woman summit (14-15 July 2018), how was that experience?

It was an unforgettable weekend in New York City, spending time with successful women entrepreneurs, world best speakers as Les Brown and Ona Brown and sharing the stage with all of them. I am very grateful to the Global Woman Team for making this event happen and for bringing together so many powerful, beautiful women who serve the high mission in their lives. We are role models for the future generations, and in order to help our children experience a better life, we need to create this better life by ourselves first, show the example, set higher standards. It’s time to raise our consciousness and awareness, share internal gifts with this world in order to transform it in a better place to be. And Global Woman Summit is a great place to be and connect with the like-minded people. Together we become unstoppable and much more powerful.

To find out more: http://valerieprasetyo.com

60 COMMENTS

  1. I simply had to thank you so much once more. I’m not certain the things I would have done without the solutions provided by you about such a area of interest. It has been a real traumatic matter in my position, nevertheless being able to see the very expert manner you solved it made me to cry for happiness. I am happier for this advice and then trust you comprehend what a great job you’re doing training many others by way of your web page. Probably you’ve never come across any of us.

  2. Thank you for your whole work on this web site. Betty really likes carrying out internet research and it’s easy to see why. We notice all concerning the dynamic manner you provide practical solutions on your web blog and therefore foster participation from people on this area then our own child is really studying a lot. Take advantage of the rest of the year. You have been carrying out a great job.

  3. I wanted to write down a simple note to be able to thank you for the pleasant tips you are writing at this site. My long internet search has at the end been rewarded with awesome knowledge to share with my neighbours. I would admit that many of us website visitors are definitely endowed to live in a good place with very many perfect people with useful plans. I feel somewhat lucky to have come across your web site and look forward to so many more exciting moments reading here. Thanks again for everything.

  4. Thanks so much for giving everyone such a spectacular chance to read in detail from this web site. It really is very great plus packed with a great time for me and my office fellow workers to search your blog at the very least three times weekly to read the new stuff you have got. And of course, I’m so actually fulfilled with the special solutions you serve. Certain 4 areas in this posting are honestly the very best we have ever had.

  5. My spouse and i ended up being really joyful that Louis managed to finish up his investigation through the entire ideas he had through the web page. It’s not at all simplistic just to always be giving freely information and facts which usually some people have been making money from. And now we fully grasp we have got you to appreciate for this. The type of illustrations you made, the simple web site menu, the relationships you can make it possible to foster – it is all fantastic, and it’s really facilitating our son in addition to the family do think the content is amusing, which is certainly exceptionally pressing. Many thanks for all the pieces!

  6. I really wanted to type a small remark so as to appreciate you for those splendid secrets you are sharing here. My extended internet search has now been rewarded with high-quality content to talk about with my best friends. I would state that that most of us readers are quite fortunate to be in a magnificent website with very many marvellous people with good opinions. I feel very privileged to have come across your site and look forward to tons of more enjoyable times reading here. Thanks again for a lot of things.

  7. Needed to send you the little word to be able to say thank you once again for the exceptional tactics you’ve featured in this article. It’s generous of people like you to provide openly exactly what a few individuals could possibly have offered for sale as an e-book to earn some money for themselves, precisely considering that you could possibly have tried it if you ever considered necessary. These suggestions as well worked to become a easy way to realize that someone else have the identical eagerness like my own to see a little more around this condition. I think there are some more fun situations up front for people who check out your website.

  8. I actually wanted to develop a small message to appreciate you for all of the lovely tips and hints you are giving out on this site. My time intensive internet look up has finally been rewarded with brilliant details to go over with my good friends. I ‘d suppose that most of us readers actually are truly fortunate to be in a very good community with very many outstanding people with very beneficial tips. I feel very much fortunate to have come across your site and look forward to tons of more fabulous times reading here. Thanks a lot again for a lot of things.

  9. I beloved as much as you’ll obtain carried out proper here.
    The sketch is attractive, your authored subject matter
    stylish. nonetheless, you command get bought an impatience over that you
    wish be turning in the following. ill certainly come
    more earlier once more as precisely the similar nearly
    very continuously inside case you shield this hike.

  10. My husband and i were so peaceful when Emmanuel could finish off his studies because of the precious recommendations he discovered through the site. It is now and again perplexing to simply always be freely giving secrets which often a number of people might have been trying to sell. And we also understand we have the writer to appreciate for this. Those illustrations you have made, the straightforward website menu, the relationships you can help to promote – it’s got all astonishing, and it’s really aiding our son and us understand that subject is interesting, and that’s particularly mandatory. Thanks for the whole thing!

  11. At this time it seems like Movable Type is the top blogging platform
    available right now. (from what I’ve read) Is that what you’re using on your blog?

  12. I am just commenting to make you understand what a outstanding experience my child gained visiting yuor web blog. She mastered numerous things, with the inclusion of what it is like to possess an amazing helping mindset to let many more effortlessly learn about various very confusing matters. You truly exceeded my expectations. Thank you for imparting these informative, dependable, educational and also unique thoughts on this topic to Julie.

  13. My husband and i ended up being absolutely thankful that Emmanuel could carry out his researching through the ideas he was given through your weblog. It’s not at all simplistic to just choose to be giving away information which the rest could have been making money from. So we know we have the website owner to thank for that. The type of illustrations you made, the straightforward blog menu, the friendships your site make it possible to create – it’s got many spectacular, and it’s really helping our son and us consider that that concept is enjoyable, and that is very important. Thanks for everything!

  14. I have to voice my appreciation for your generosity in support of persons who absolutely need help with this particular concern. Your personal dedication to passing the message all around appears to be exceedingly invaluable and have continuously helped guys like me to get to their objectives. The warm and friendly useful information entails a lot a person like me and especially to my fellow workers. Thanks a lot; from each one of us.

  15. Hello There. I found your blog using msn. This is an extremely
    well written article. I will be sure to bookmark it and come back to read more of your useful information. Thanks for the post.
    I will definitely comeback.

  16. Hi there very nice website!! Guy .. Beautiful .. Superb ..

    I’ll bookmark your website and take the feeds additionally?
    I’m satisfied to find so many useful information right here within the post, we’d like work
    out more techniques in this regard, thank you for sharing. .
    . . . .

  17. I was just searching for this information for some
    time. After six hours of continuous Googleing, finally I got it in your web site.
    I wonder what is the lack of Google strategy that don’t rank
    this type of informative sites in top of the list.
    Usually the top sites are full of garbage.

  18. I have to show my gratitude for your generosity for those people that need guidance on this particular niche. Your real commitment to getting the message all over became definitely beneficial and has regularly enabled others much like me to attain their aims. This warm and friendly help can mean much to me and even further to my peers. Best wishes; from everyone of us.

  19. I like what you guys are up too. Such smart work and
    reporting! Carry on the excellent works guys I have incorporated you
    guys to my blogroll. I think it will improve the value of my web site :
    ).

  20. Good day very cool web site!! Man .. Beautiful .. Amazing ..

    I’ll bookmark your web site and take the feeds additionally?
    I am satisfied to find numerous useful information right here within the submit, we need
    work out extra techniques on this regard, thanks for sharing.
    . . . . .

  21. Hi! Someone in my Facebook group shared this website with us so I came to give
    it a look. I’m definitely enjoying the information. I’m
    bookmarking and will be tweeting this to my
    followers! Terrific blog and excellent design.

  22. Whats up very cool blog!! Man .. Beautiful .. Wonderful ..
    I’ll bookmark your blog and take the feeds also?

    I’m glad to find a lot of useful info here within the put
    up, we’d like work out more techniques on this regard, thank you for sharing.
    . . . . .

  23. Wonderful work! This is the type of info that should be shared across the internet.
    Shame on the search engines for not positioning this publish higher!

    Come on over and visit my site . Thank you =)

  24. Usually I don at read post on blogs, however I wish to say that this write-up very pressured me to try and do it! Your writing style has been surprised me. Thanks, quite nice post.

  25. Hello very nice website!! Man .. Beautiful .. Amazing ..
    I will bookmark your site and take the feeds also?

    I’m happy to seek out so many useful information right here within the post, we want work
    out extra strategies on this regard, thank you for sharing.
    . . . . .

  26. Keep up the great piece of work, I read few content on this internet site and I
    think that your web site is real interesting and contains sets of
    wonderful information.

LEAVE A REPLY

Please enter your comment!
Please enter your name here